Senco Gold And Diamonds is a company with a legacy of more than 78 years. It was founded, in the year 1938 in a lane in Chitpur, in North Kolkata by late Sri Maran Chand Sen, who had moved from Dhaka in Bangladesh to Kolkata with his five sons and a team of talented goldsmiths or karigars, during the partition. The company was then known as Senco Jewellers Pvt Ltd. After Maran Chand, the company was run by his 5 sons. During 1960s, the brothers divided their business, decided to use the name Senco as prefix and have their seperate entities. Mr Prabhat Ch Sen had his share with a store in Bowbazar from where in his time he made 3 stores in Kolkata. When his son, Current CMD Mr Sankar Sen joined, he created the brand SENCO Gold and started His expansion. No he is ably helped by his son, Suvankar Sen.
With over 35 years of industry experience, Mr Sankar Sen , is a name to reckon with, in the gem and jewellery trade in India, and in this golden journey has been rightly supported by the young and enthusiastic ideas of Suvankar Sen, who joined the company nine years back after finishing his MBA, from IMT Ghaziabad. And the company has been on the superfast growth highway since then. In the last 10 years Senco Gold And Diamonds has grown from only three stores to over 80 stores, thus making it one of the fastest growing companies in India.
Headquartered in Kolkata, Senco Gold And Diamonds have numerous stores in West Bengal. Despite having its strong presence in the eastern part of India, the brand has a pan Indian customer base. With multiple branches in Delhi, Mumbai, Bengaluru, Patna, Bhubaneswar, Cuttack, Jamshedpur, Ranchi and Guwahati among others, it also exports gold and diamond jewelleries to Middle East, Singapore, UK and the USA. Not stopping there, Senco Gold And Diamonds is equally strong across digital platforms thus catering to the diverse needs of the consumers across online stores. On an average the jewellery brand creates over 1,50,000 designs every year that are sold through omni-channel outlets.
Senco Gold And Diamonds believe in transparency, honesty and integrity in its products and services, which according to the company are its two main pillars. The major strength of the brand lies in its unique designs that are created by the expert Bengali karigars, who are much sought after around the world for their meticulous handcrafted designs and craftsmanship. It is these light-weight handcrafted jewellery that has catapulted the brand to a hall of fame. Despite the increase in the price of gold, the lightweight products add a unique affordability quotient to the jewellery thus making them desirable to the millions of happy and satisfied customers across the length and breadth of the country. The much sought after Everlite Collection flaunts designs that start from INR 5000 only in gold jewellery and INR 10000 only in diamond jewellery.
Right from the famous filigree work of Bengal, to the temple jewellery of the south, to the kundan and polki of the north and west, Senco Gold And Diamonds offers a wide range of jewellery to its customers to choose from. The category is no less wider - from rich and traditional bangles, to modern sleek chains and fashionable pendants both in gold and diamonds, customers have always been spoilt for choice. Moreover, Senco Gold And Diamonds has a very transparent old gold exchange policy where the customers can bring their old gold to the brands’ outlet and get the best value out of it in the latest state-of-the-art gold testing machines – and all these happens not in some hidden alcove, but out in the open, in front of the customers. As a result, the brand has been able to instill confidence to the minds of its huge customer base that is growing by the day.
Today it is a brand that you can trust. It is a brand that you would love to flaunt. It is a brand that thinks of you. In short, it is your brand. It is the brand for young India. It is the brand of the new India. It is the brand that inspires you to be the new you.